星期一

technology for chicks

my techie interest ['thing 7 required blog post] is the stuff that sparkles and has glittery dangly things hanging from it, for example, this Swarovski USB stick.

suspended from a beige silk cord, this heart pendant splits into two parts, revealing a hidden USB memory key. Made of polished stainless steel with fully faceted, asymmetrically-cut Silver Shade crystal, the two halves are held together with a pin. There's 1GB of data (which is about 250 songs or 1,000 photos) with password protection and high-speed USB 2.0 interface.

a recent saatchi and saatchi survey of british internet using females concluded that only 9% of respondents thought it was important that their gadgets look feminine. this was supported by qualitative feedback from opinion leaders and consumers who felt "patronised" and "offended" by the abundance of pink products available at the expense of the sleek and beautifully designed and packaged products they wanted to see.

as a proud member of the 9 per cent minorty I wish to reclaim all that is pink, or pearlised, or has hello kitty emblazoned across it.

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